Prohibition - Bonus Round

CASE STUDY

2023

BRAND LAUNCH

Prohibition

Lowering the barrier and raising the bar for gen art NFTs

Prohibition

Brand Launch

Jordan Lyall and VenturePunk love generative art NFTs. The art form is full of exciting possibilities, and possible only at this point in history where tech and culture intersect.

As avid collectors themselves, the team wanted to bring the fun of collecting NFTs and the appreciation of gen art to the world.

Jordan Lyall and VenturePunk love generative art NFTs. The art form is full of exciting possibilities, and possible only at this point in history where tech and culture intersect.

As avid collectors themselves, the team wanted to bring the fun of collecting NFTs and the appreciation of gen art to the world.

A major concern was how inaccessible many generative art NFTs are. With blue chip collections like Fidenza and Chromie Squiggle dominating the scene, it’s easy to see how a newbie collector might feel locked out of the walled garden of fine art.

With accessibility and openness as the guiding principles for the project, the VenturePunk team built a marketplace on Arbitrum that would democratize gen art NFTs for collectors and artists alike with lower fees and a more community-oriented atmosphere.

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